Aeloren traces its origins back to 1877, when a renowned Parisian apothecary, Éloi Laurent, developed a series of botanical skin elixirs for artists, performers, and aristocrats who relied on radiant skin under the demanding lights of Parisian salons and theatres. His formulas were crafted with meticulous precision, using rare plant extracts and innovative techniques far ahead of their time.
Éloi’s philosophy was simple yet revolutionary:
“Beauty should be enhanced, never masked — supported by science, elevated by nature.”
Passed down through private notebooks and preserved by generations of skincare artisans, his approach became the foundation of what would later evolve into Aeloren — a modern brand created to honor his legacy.
Today, Aeloren blends the refinement of Parisian heritage with advanced skincare science, preserving Éloi Laurent’s vision while elevating it with cutting-edge actives, clinical formulations, and timeless elegance. Every product we create reflects that same commitment to purity, effectiveness, and intelligent beauty.
Aeloren — Where heritage meets innovation. Paris, 1877.